The final animation transformed a handful of static images into a dynamic visual story, bringing the blueprint philosophy of the brand to life while showcasing the complexity behind the build.
Outcome
Like many complex event builds, the process behind the installation was never properly documented. While the final result was visible, the craftsmanship, planning and scale of the build remained largely unseen.
Using a small number of reference images, we developed a custom animation that reconstructed the journey from concept to completion and made the invisible visible.
Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining. Be a Brand. Stop Explaining.